Services

Whether your organization aims to forward a policy priority, raise funds or improve name recognition with key audiences, Public Good PR leverages strategic communications to help you reach your goals.

Media Relations

We’ll develop the best media outreach strategy to help you efficiently and effectively reach your goals. We draft outreach documents like press releases and editorial board pitches, build custom media lists and execute successful press events – including pitching reporters.

Message Development

Every effective communications plan is built on the bedrock of persuasive messaging. Whether we are partnering with an opinion research firm, leveraging existing data or relying on our progressive communications expertise, we’ll frame effective messages to shape your communications efforts.

Print & Digital Materials + Social Media Campaigns

Looking to develop a new website, brochure, letter to members, logo or other print or digital materials? Wondering how to leverage the latest social media trends to support your efforts? Rest easy. We can help.

By-line Drafting

One of the most effective ways to make sure the media get your message right is to write it in your own words. We have a strong track record of placing Op-Eds and other by-lined pieces and can help with everything from outlining to drafting to managing the editing process with editorial staff.

Coalition Building & Management

We know that coalition members have many shared interests as well as unique perspectives and priorities. Managing a variety of coalitions has taught us how to thread the communications needle in a way that keeps everyone at the table and leverages the amplifying power of speaking as a group.

Capacity Building

Working with small groups with limited budgets is familiar territory for us. We specialize in planning and executing strategic communications activities; we are also happy to work with your staff to develop internal capacity so that you can learn to “fish” for yourself.

Crisis Communications

Even the best organizations sometimes find themselves in a communications bind. Litigation, questions about the organization’s past activities, or even unfounded accusations can require a timely and thoughtful response. We’ll work with your team, confidentially as needed, to help you weather the storm.

Media Training

Wondering how to write an effective op-ed? Curious how to get your issue before an editorial board? Nervous about that upcoming on-camera interview? We develop targeted media trainings based on the specific needs and priorities of your organization.

Meeting Facilitation

Our team has experience and training in facilitation best practices. Would your group or coalition benefit from structured conversations to help you crystalize your strategic goals and map out next steps? We’ll work with you to develop an efficient and effective process to get you there.

Are You Ready for Your Story to Make a Difference?

 

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